About

I'm John Simerlink. I build consumer apps and write about what I learn along the way.

Two projects you'll see often here: Branches — a product exploration / decision tool — and Easy Health Log (EZHL) — a health logging app. Posts may embed live interactive widgets that eventually talk to those apps' real backends (via a BFF, not invented endpoints).

This site is a custom Next.js + MDX frontend — not a CMS — hosted at simer.link.